Last Updated: 11/18/17
Here are some of the best posts I’ve found on a range of topics dealing with Startups.
Have suggestions? Contact me on Twitter with your recommended link!
Thanks to my investor, Webb Investor Network (Maynard Webb’s investing arm) for this list
- Fred Wilson: The Board Of Directors – Board Meetings
- Bryan Schreier (Sequoia): Preparing a Board Deck
- WIN Affiliate Jeff Bonforte (First Round Review): The Secret to Making Board Meetings Suck Less
- Mark Suster: Running More Effective Board Meetings at Startups
- FounderExchange: What do you look for in board materials?
- FounderExchange: Common CEO mistakes when dealing with boards
- FounderExchange: CEO tips and tricks when dealing with boards
- FounderExchange: Ideal board agendas
Blogging and Content Marketing – Production
A Simple Content Marketing Case Study that Works – by Jay Baer
Building Social and Web Products
Market Networks. A combination of marketplaces and networks. By James Currier, a really smart dude.
Video: Making Something People Love – Renowned entrepreneur and Reddit cofounder Alexis Ohanian, will inspire you to think of unique ways to connect with your customers, and to build a community of users who want your business to succeed.
How to Get Meaningful Customer Feedback During Product Development – a great article that any aspiring Product Manager should read.
An in-depth look at The Network Effect by Andreesen Horowitz
Startup Stash – A curated directory of resources & tools to help you build your Startup
Growth Strategy / Growth Hacking
Why Most Companies Fail at Moving Up or Down Market – by Brian Balfour
Market – Product Fit – by Brian Balfour
Inside the 6 Hypotheses that Doubled Patreon’s Activation – by Brian Balfour
The ONLY Metric That Matters – by Josh Elman (good dude from Greylock Partners)
How to Hire
Best Practices on Hiring for a Startup (Powerpoint download by Jacqueline Duncan – GM of Hired.com – presented at the SofTech VC CEO conference. Used with permission)
Worthless Questions No Interviewer Should Ask by Dharmesh Shah, CEO of Hubspot
Marketing and Growth
The Ultimate Startup Marketing Strategy – explains all the basics of digital marketing that you need.
http://marketingstack.io/ – A curated directory of marketing resources & tools
The definitive guide to YouTube and video SEO – by Brian Dean
What we learned about YouTube Ranking Factors – Brian Dean
SEO Tools 2017 Edition – by Brian Dean
Guide to Increasing Website Traffic – by Brian Dean
Most highly recommended copywriting books – by Nick Laight
TakeLessons is known as a two-sided marketplace – meaning, we’ve created a platform where two parties (a buyer and seller) transact business. Here are articles I’ve found helpful about creating and growing marketplace models.
Core Principles of Online Marketplaces by Jeff Jordan (Andreessen Horowitz)
On Becoming a Good CEO
Slack’s Founder Shares Their Epic Launch Strategy – good article to think about when building your product. Touches on the importance of testing and listening.
The Purpose of Minimum Viable Products – good article by the Father of the Lean movement, Eric Reis
On Product Management – a download from the team at Intercom. (I had originally linked to the download, but Intercom told me I couldn’t share it with other founders – so, I recommend you use another company besides Intercom, such as Freshdesk, Zendesk, Drift, or Hubspot.)
User Onboarding: A great site from a a pro.
Create Animation Videos – great for training, intros, marketing.
Gamification for your site – adds virality and engagement
Y-Combinator’s Handshake Deal Protocol. This is a guide to getting clear between investors and Founders on moving a deal forward.
Playing in the Right Business Zone Marcelo Calbucci of EveryMove outlines eight ‘zones of opportunity’ he thinks startups and VCs should use when determining the scale of a business
Here’s the Y-Combinator Simple Agreement for Future Equity document. It’s company favorable and set up to take the place of convertible notes. I’ve personally never used it, but understand its merit.
Selling Your Company
The Founders Guide to Selling Your Company – by the Y-Combinator guys