San Diego Urban Land Young Leaders Social Media Panel

| December 15, 2010 | Reply

Tonight, I'll be on the panel discussing how small and local businesses can use social media to their advantage. Here are my key points:

  • Focus on quality instead of quantity. Be consistent. Be real.
  • Make sure someone is assigned to the task with definitive plans.
  • Focus on Google Places, Facebook, and YouTube
  • Other secondary tools include Google Alerts, blogging, twitter, skweal.com and groupon
  • Showcase customers – not just yourself
  • Answer back customer praises and complaints

Finally, remember that the quickest way to overnight success is to work years on it.

Here are a few links that I've found that can also be of help to you:

http://mashable.com/2010/11/17/business-leaders-social-media/

http://mashable.com/2010/08/20/top-5-social-media-trends/

http://mashable.com/2010/08/19/facebook-places-guide/

http://mashable.com/2010/11/22/sms-marketing/

http://mashable.com/2010/08/26/business-facebook-page/

 

Thanks to Steve Martini at Quality First Commercial (San Diego Commercial Real Estate) for the invite.

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Category: At Work, Entrepreneur Insights, Speaking, Start-Ups